Description
I assisted the Design Lead with mock ups and retouching for the LVMH OOH Roadshow printed book, to ensure all of the images were up to the standard of the LVMH client. As part of this, I took leadership in selecting appropriate paper weights and materials that give that luxury feel. However, my main role for this project was to produce the presentation for the team to take to the roadshow. I transformed the templated design into one of luxury, taking inspiration from the book design and liaised with senior members of the sales team. To follow up, I created a summary one pager that focused on luxury shopping statistics in airports. The gold and brown tones from the colour scheme, the block layout and choice of photography was carefully chosen to connote luxury and reflect the simplicity from the powerpoint.